JENNY BIRD is a leading jewelry and lifestyle brand, with a captive customer and celebrity following. Over the past decade, the brand’s design objective has remained the same: to create lightweight statement pieces and deliver the trends through high-quality designs. Leading the brand is founder and creative director Jenny Bird, an intuitive, cultural observer. A self-taught designer, she started her label with handbags, then applied her modern approach to creating jewelry in 2010, and later to sunglasses in 2022. Her creations emanate from her ability to plug into the zeitgeist and deliver collections that are “in the know”. Her pieces — which command dedicated followings — are available in leading fashion boutiques retailers worldwide. Jenny’s designs are often seen in the world’s most influential fashion publications, from VOGUE to The Cut. Her passion for growing a female-led business is bolstered by the brand’s commitment to philanthropy. Jenny directs 1% ofall sales to organizations that uplift women from the brand’s impact fund. Every JENNY BIRD purchase matters, because every single piece of jewelry gives back.

Launched: 2008
Based in / Ships from: Toronto, Canada
Made in: China
Materials: Brass-plated with Gold Tone, 14k Gold, Rhodium or Sterling Silver
Minimum: 1500$
Mark up: 2.5
Inventory available: Yes
Lead time: 1 week for processing
Love launch - 15 - 30 Jan 26
Spring Woven Squares launch - 15 - 29 Feb 26
New Earrings launch - 1 - 15 March 26
Summer Shoreline launch - 1 - 15 April 26

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JENNY BIRD is a leading jewelry and lifestyle brand, with a captive customer and celebrity following. Over the past decade, the brand’s design objective has remained the same: to create lightweight statement pieces and deliver the trends through high-quality designs. Leading the brand is founder and creative director Jenny Bird, an intuitive, cultural observer. A self-taught designer, she started her label with handbags, then applied her modern approach to creating jewelry in 2010, and later to sunglasses in 2022. Her creations emanate from her ability to plug into the zeitgeist and deliver collections that are “in the know”. Her pieces — which command dedicated followings — are available in leading fashion boutiques retailers worldwide. Jenny’s designs are often seen in the world’s most influential fashion publications, from VOGUE to The Cut. Her passion for growing a female-led business is bolstered by the brand’s commitment to philanthropy. Jenny directs 1% ofall sales to organizations that uplift women from the brand’s impact fund. Every JENNY BIRD purchase matters, because every single piece of jewelry gives back.